We’re really rather envious of Julie Adair’s Desk of the Week this week. She liberated her desk and went off to France to work on her new freelance consultancy. We asked her how she’s getting on…
‘After twenty-plus years of working in Big Companies – the BBC and then Disney – I decided to set up on my own in January. With the help of an extremely patient accountant, I had a crash-course in setting up a small company and, within a week or so, Adair Digital was born. I have been incredibly lucky in that I managed to tap into a great network of new media colleagues and landed some consultancy work almost immediately with a venture capital company who invest in digital start-ups. Beyond this consultancy gig, I also hope to take on training, mentoring and coaching. To be honest, though, I haven’t really started pushing for work yet as I’m rather taken up with setting up a web-based digital animation company right now and am in the final stages of fitting out an office with everything from mugs to a broadband network.’
How is it being on the outside?
‘Well, once I got beyond the fact that the success of a working day was not measured by over a hundred emails arriving in my inbox (and stopped rather desperately clicking ‘refresh’) or back-to-back meetings from 9am till 6pm, I began to enjoy myself. What I’ve loved, especially, is the ‘can-do’ attitude of working with start-ups. Things move fast and intuitively and there’s no need for stakeholder meetings, presenting lengthy ‘decks’ in order to get sign-off by a cast of thousands.’
Tell us about your desk.
‘Like other members of KindredHQ, I enjoy being able to pick up my MacBook and work anywhere – my local reference library (no wifi = more productivity), local independent coffee shops (searching for wifi and the ultimate espresso) and even in France. There’s wifi, espresso, sunshine and, once the working day is over, a refreshing glass of the local pink stuff, watching the swifts darting and diving over the terrace. You don’t get that last bit in West London…’
You can find Julie on Twitter @julietadair