Andy Gibson is a social entrepreneur, campaigner and consultant specialising in social technology for social impact. In this short film, he reveals just how difficult choosing the path of business for social good can be. Kindredhq asked him:
- What is the reality of working as a social entrepreneur?
- When life gets tough, what do you do?
- What was your first start-up?
- What’s the most important thing you’ve learnt?
- How are you going to make that grand vision for the world work?
Andy is Founder and Director of the social technology consultancy, Sociability, and co-founder of the award-winning education start-up, School of Everything, and the “5-a-day for your mind” campaign, Mindapples. His written works include Social by Social, a practical guide to social technologies for social good, and Local by Social, a guide to digital innovation in local authorities. He is an associate of Futuregov, a Development Director of the Social Spaces project, and was a facilitator and advisor to Social Innovation Camp. He is also an ambassador for the Courvoisier Future 500, a fellow of the School for Social Entrepreneurs and a Fellowship Councillor at the RSA. In 2010, Wired Magazine named him the 78th most influential person in UK technology, although they changed their minds again the following year.
Mindapples is the first organisation in the UK dedicated to promoting mentally healthy living for everyone. The campaign engages people in the importance of looking after their minds, and educate and support them to take better care of themselves. Their manifesto is ”We want to make looking after our minds as natural as brushing our teeth, by asking everyone: “What’s the 5-a-day for your mind?”
In this revealing interview, Andy gives an honest appraisal of taking the path of social entrepreneurship, his commitment to helping us all develop healthy minds and the world of social enterprise. He gives great no-nonsense advice for those who want to change the world through good social business.
You can find Andy on Twitter: @gandy